M&S models to be ‘ordinary’
Ten women ranging in age from 20 to 57 and from size 8 to 16 will model the retailer’s autumn 2012 collection in a campaign that “firmly makes the clothes the hero of the piece”, it said in a statement.
M&S first replaced its celebrity team, including Twiggy, Myleene Klass and Lisa Snowdon, with “ordinary models” for its autumn campaign last year.
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M&S said: “The campaign features a selection of models representing a range of ages and sizes which mirror M&S’s broad customer base.”